Samsung ‘Audio Chords’

Executive Creative Director

Cheil Worldwide

Samsung tasked us with expanding their 'Do What You Can't' brand platform. In response, we developed groundbreaking technology that empowers visually impaired individuals to learn guitar hands-free, pushing the boundaries of what's possible.

Case Study ↴

Case Study ↴

Awards

Clio, Gold Mobile

One show, Merit Branded Entertainment

One show, Shortlist Mobile

LIA, Bronze Mobile

NY Festival, Bronze Mobile

NY Festival, 2x Shortlist Radio & Audio

El Ojo Iberoamérica, Gold Mobile

El Ojo Iberoamérica, Shortlist Radio & Audio

El Ojo Iberoamérica, Shortlist Experience & Activation

Wave, Silver Radio & Audio

Wave, bronze Digital

Wave, shortlist Mobile

Wave, shortlist Digital Craft

Wave, shortlist Experience & Activation

Wave, shortlist Branded Content & Entertainment

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Lexus